Posts Tagged ‘Business Model Canvas’
Software Pricing Controversies
We run into software pricing controversies every now and then. JetBrains tried to move to a subscription-based licensing model from a traditional perpetual licensing model with annual maintenance. This change also woke up the press and caused stir in the development community and current JetBrains clients. Lets analyze what really happened and I will give…
Read MoreEntering US Markets by Building Channels
Entering US markets by building channels can be very lucrative for non-US companies but there are many things that the software vendor has to think about from a strategy perspective. US software markets are huge seen from any perspective and it would be a big mistake to ignore it especially if the software vendor has a…
Read MoreUS market entry and channel success is all about velocity
International channel success is all about velocity. Let me explain what it means. If you want to enter a new markets with your solution and you do not have presence in the new market, you have to pay attention to things that you might not think about. Let’s assume that you want to enter US markets…
Read MoreJoin Dr. Salonen ISV sessions in upcoming Madrid-Spain eXtremeCRM 2015 Conference
I am excited to have been asked to run three sessions at upcoming eXtremeCRM conference in Madrid Spain. The conference starts 20th of April and runs until April 23rd, 2015. I will be introducing Business Model Canvas for Executive Exchange members and the Business Model Canvas will be used as foundation in other sessions and discussions. My first session “Using the…
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